Final Design: 3 choices

Theme: Environmentalism

Art Movement: Expressionism

Artist: Wassily Kandinsky

The 3 Designs:

When There Is One

Visual treatment
      The artwork depicts a fictional post apocalyptic future whereby war and pollution has devastated the earth. The man in the picture depicts a human. But what the gas mask and the hazmat suit he is wearing depicts the level of pollution and radiation is too high for people to live normally without any protection. The sign board on the other hand depicts the area is full of radiation, therefore another object to depict the high level of radiation in the environment. The plant symbolises hope to the people of their time as it is the last living plant found alive. The cracked floor texture is to symbolise the dry, rough environment of that future. Warm colours of orange, red, brown, grey and green were used to make a hot and dry atmosphere to create an unhappy emotion. 
   
Idea and concept 
    The idea came about when i thought of what if pollution and war rages on. This idea and concept is to remind people what we have been doing to our planet and that if this irresponsibility continues we might have a future like this when we would not be even given the chance to repent and redeem our mistakes. The plant is to remind us that we should cherish and appreciate what was given to us, Earth.


Elements of Design

Lines- used straight lines to draw the human body and billboard behind. Jagged edges on the board can be seen to show the rust and deformation of the board over the years. curved lines were used to draw the leaves to depict softness. Curved lines were also used on the gloves to depict the hand holding together a plant.

Shapes- The shapes are defined to make sure the viewers know what it is. For example the shape of the Plant, the shape of the pole, the hands and the mask.

Value- The bright colour and warm colour used is to create a contrast on the plant so that the attention will be on why the man is holding a plant, with the background colour and the board showing a post-apocalyptic world.

Colour- warm colours of orange, red and green are used to colour the sketch. the bright green colour used on the plant is to depict life and a contrast among the warm colours. Dark colours such as black and grey are also present.

Texture- The texture present is to present a rough, hard and dry texture feeling. Though the print version would be smooth.

Alignment- The alignment is vertical from top to bottom.

Proportion- Proportion is good as the size of the man, the pole and the plant is of equal proportion as seen in real life. 

Eye movement- Eye movement follows from top to bottom as the viewers sees the crack then the board, followed by the man in the hazmat suit to the plant on his hands.

Principles of Design:

Hierarchy- Hierarchy is present where the man draws attention because of the suit he wears, but the main attention is the plant as it contradicts with the environment the man lives in. 

Balance- Balance is radial as the objects present in the picture correlates to one another to present the idea.

Scale- Proportionate to Human scale

Harmony- Harmony is present as the colours used depict a future of pollution if it is not stopped and can be seen on the colours of the leaves too.

 A future of Capitalism

Visual Treatment 
           This picture depicts a fictional future of capitalism. The smoke acts as the embodiment of pollution. As you can see, the cloud depicts the consumption of trees which are the small tiny green strokes on the cloud. This depicts how capitalism is to the world of nature, a monster taking their lives for the gain of a few. Next the claws of the clouds are holding people who are colored in blue and purple to depict the future of man is in the controlled by it. The curvy buildings stacked together is to create a sense of an industrial sector. The smoke monster relates to the industrial sector as capitalism relates to pollution and environmental problems.
   
Idea and concept
     The idea is to make people realize that do they want a future of pollution because of money, and do they want to live in riches where there are no natural environment left to cherish and appreciate. 


Elements of Design:

Lines- Lines used are straight and curvy to show uncertainty in the shapes

Shapes- The shapes are not drawn perfectly do produce uncertainty in the size of the buildings and to depict the "living cloud" which means pollution.

Value- The dark colours used are to depict the heavy level of pollution and the warm colours for the environment.

Colours- Colours used are warm colours of orange, brown and grey. Green is used to depict the trees being swallowed and purple and blue the lives of the future. 

Texture- The texture used is intended to make the viewer feel dry, rough, sandy and dirty. though print version will be smooth.

Alignment- Alignment is vertical from bottom to top.

Proportion- proportion is not good as it does not follow proportion of the real world to depict a fictional future.

Eye movement- Eye movement is from bottom to top as we follow the footsteps of people following capitalism into the future.

Principles of Design:

Hierarchy- Hierarchy starts with the clouds moving down to the people walking down into the world of capitalism.

Balance- Balance is not present as the cloud depicts the idea of the picture. Therefore without the cloud the picture would not bring a stronger message.

Proximity- It is present based on the many buildings grouped together to create an industrial area.

Repetition- Repition is present among the buildings, the tiny humans, the trees and the chimneys.

Scale- the overall scale of the picture are of abnormal sizes. as we can see with the huge pollution cloud and the enormous industrial sector.

Variety/Unity- Both are present as seen with the shapes and the amount of buildings. 

Harmony- Harmony is present among the colours.

Planting life back into earth 

Visual Treatment 
       The sketch depicts a plant on top a tree over the earth. This is to depict that the tree and plants are the life of the earth. The colours used are cool colours to give the viewer a cool feeling as the background depicts outer space. This picture aims to make the viewer want to cherish the earth more.
  
Idea and concept       
    The idea is to tell people that our earth is special because of the plants and it is the greenery that makes it look so beautiful. So we should cherish it and make sure the plants stay the same as beautiful as our generation remembers it.


Elements of design

Lines- Lines used are curves and straight lines

Shapes- shapes used are drawn perfectly to show what the object is, example the plant in the pot and the semi earth.

Value- The bright colours used are to depict the plants colour and the dark blue to separate the space with earth.

Colour- Colours used are of bright green, blue and yellow. warm and dark colours of blue and brown.

Texture- The texture present is smooth .

Alignment- The alignment is vertical from top to bottom.

Proportion- proportion is not good as the size of the plant is as big as the earth, therefore creating an unbalanced proportions of size.

Eye movement- Eye movement is from top to bottom

Principles of Design

Balance- Balance is radial as the objects in the picture relate to each other to present the idea.

Proximity- Proximity is present as the many shoots together form a plant also the yellow stars around the picture creates the outer space with the dark blue background.

Repetition- Repetitive yellow dots are used to depict stars. Also, many plants are drawn together which shows the repeated usage of the same drawing.

Scale- The overall size of the sketch is of abnormal human size as seen between the plant's size and the earth.

Variety/Unity- Variety is present as seen between the different lengths of roots and the different size of continents on the earth.

Harmony- Harmony is present within the painting as the colours depict most of the colours used on these objects as seen in depictions by other artists.